大型户外广告牌
Billboards 类型
选择合适的 billboards 类型和位置来策划您的户外广告,可以有效吸引驾驶员和行人的注意。如果您想通过 billboards 触及广泛且多样的受众群体,您可能会纠结于选择静态广告牌还是数字广告牌。这两种类型的 billboards 各有优势,具体取决于您的目标、预算和目标市场。静态和数字广告牌有所不同,但都是极佳的选择。哪一种更适合您?让我们一探究竟。
静态广告牌
STATIC BILLBOARDS
静态广告牌是最常见的大型户外广告类型。它们有不同的尺寸和形状,并能带来令人印象深刻的效果。
优势:
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引人注目,令人难忘
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非常适合建立品牌知名度
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可选择地点
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24/7持续不间断曝光,无法避免或忽视
数字广告牌
DIGITAL BILLBOARDS
数码广告牌是一种以光效艺术吸引观众的绝佳方式。它们以循环播放模式运行,在短时间内触及大量人群。
优势:
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低生产成本 - 由于广告是电子显示的,无需印刷或运输费用。
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灵活性 - 可随时更新信息。
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多重信息 - 在一个地点展示不同的信息,无需额外支付空间费用。
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动态内容 - 在广告牌上设倒计时器、实时信息等的广告优势。
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