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Types of Billboards

Strategize your outdoor advertising with the right billboard types and locations to engage motorists and pedestrians. If you want to reach a large and diverse audience with your advertising, you might be wondering whether to go for a static or a digital billboard. Both types of billboards have their strengths, depending on your goals, budget, and target market. Statics and digital billboards have their differences but are both excellent options. Which one is more suitable for your business? Let’s check it out.

STATIC BILLBOARDS

Static billboards are the most popular type of outdoor advertising. They come in different sizes and shapes and deliver impressive results.

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Advantages:

  • Eye-catching and memorable

  • Excellent for building brand awareness

  • Choice of location

  • Constant and lasting exposure for 24/7 that cannot be avoided or ignored

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DIGITAL BILLBOARDS

Digital billboards are a great way to dazzle your audience with the power of light. They run on a loop, reaching a huge number of people in a short amount of time.

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Advantages:

  • Low production costs - No printing or shipping expenses, since ads are displayed electronically.

  • Flexibility - You can update your message anytime.

  • Multiple messages - You can show different messages in one spot, without paying extra for space.

  • Dynamic content - Digital billboards give you the advantage of delivering countdown timers and real-time information etc. in your ads. 

If you're looking to learn more about billboard advertising, including effective ways to promote your business or simply want to share your ideas, just send us a message on WhatsApp or email to us.


We're here to provide all the assistance you need before you kick-start your campaign!

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